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Mother
Dairy/National Dairy Development Board (NDDB) has initiated a
comprehensive Diary Development Programme under NGC Programme from
January, 2008 in Mewat area. It is envisaged that through this
programme they would organize milk producers to take up their milk
business through Mother Dairy/NDDB to get rid off milk middle man,
who are exploiting the farmers by paying only Rs. 12-13/-per ltr. in
comparison of Mother Dairy who are paying Rs. 19-27/per ltr. Once
this programme is successfully executed, it will help the milk
producers to get free from exploitation of milk middle men as milk
producers will be getting better option in terms of reasonable milk
price and other facilities.
Secondly
Mother Dairy is paying special milk price (double axis system) for
Cow milk whereas middle men do not take Cow milk or pay very less
say Rs. 9-10/per ltr., hence milk producers have lost the interest
in producing Cow milk. However, in view of profitability Cow milk
sale is more profitable than Buffalo milk reasons being Cow gives
more milk and have peak milk production during Summer month when
Buffalo milk production remains at minimum level. Therefore, milk
producers will take up Cow farming with interest, resulting there
will be hike in overall milk production in the area.
So far
NDDB has established 26 nos. BMCs (Bulk Milk Coolers) and 15 Nos.
AMCs (Automatic Milk Collection Unit) in Mewat area. They have been
collecting on an average 8500-9000 liters of milk per day from about
1300-1400
milk producers on Govt. rates. Farmers are getting handsom price of
their milk i.e. Rs. 19/- to 27/- per litre for buffalo milk and Rs.
16/- to 20/- per litre for cow milk depending upon quality.
Apart from
reasonable milk rates, they are providing other facilities too at
farmers door steps viz. good quality balance cattle feed, feed
supplements (Mineral Mixtures), dewormer and heat inducing medicines
etc. at cheaper rates through commission agents belonging to the
same village, almost all the villages are covered under this unique
animal health coverage programme.
In view of tough competition
from milk middle men in Mewat area, MDA has also constituted a team
of young persons to supplement the dairy development activities
alongwith NDDB. The team of dairy development consisting 6 nos.
Dairy Supervisors, 9 nos. of Community Resource Persons headed by a
team leader is on job. The MDA team is supplementing NDDB programme
in surveying villages in regard of milk production, organizing milk
producing to get associated with NGC programme, giving them complete
knowledge about programe etc. There is a break through in success of
the programme as there are local staff in team and they are able to
pass on healthy and encouraging message clearly to milk producers.
Hopefully the joint efforts in dairy activities would bring the
differences in present scenario.
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